Internship Europe Sales - Shopper & Customer Marketing (all genders) I Beiersdorf Nivea - Hamburg

apartmentBeiersdorf AG placeHamburg calendar_month 

As a member of the NIVEA European Sales Team you will gain international sales & shopper and customer marketing experience at the headquarter of a leading global skincare company. We offer a fast-paced and fun environment, in which you will get a great deal of responsibility and independence from day 1, resulting in a steep learning curve.

Typical tasks include:

  • Data Analysis and Market Research on European countries for to-go market strategies
  • Analysis of market / category trends, competitor strategies (incl. offline and online store visits to track competition launches), and shopper studies to create shopper insights and recommendation for the European Shopper & Customer Marketing community
  • Support to update and develop pricing strategies for core products and innovation
  • Develop and update European dashboards to track sales execution across countries
  • Develop European trade sell-in stories for key launches and relaunches
  • Adapt Global Merchandising Guidelines (planograms), CPPA's (Channel Price Pack Architecture) to European requirements
  • Support on the implementation of an image recognition program across European countries
  • Support on development of Digital internal communication for the Global Shopper & Customer Marketing team
  • Strong analytical skills
  • High level of flexibility and efficiency; pragmatic and autonomous working style
  • Fluency in English (oral and written)
  • Very good command of MS Office (specifically Power Point and Excel)
  • Good social / communication skills
  • International work/study experience and an international mindset
  • Previous experience in Shopper & Customer Marketing, Category Management or Sales, preferably in a FMCG company
  • Digital experience is a plus
  • Enrolled in bachelor's or master's studies in business administration or related field during the entire internship
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