Strategic Product Planning (Marketing) Expert - Stuttgart

Overview:

Learn more about what we do.

We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

This is a great opportunity for an individual that wants to work with a highly motivated, highly skilled and very innovative team to help define, and develop the next generation BERT (Bit Error Ratio Tester) products and solutions.

Responsibilities:

• Own Keysight BERT short-term and long-term roadmap and strategy.
• Conduct comprehensive market analysis, competitive assessments, and monitor industry trends to identify threats and opportunities.
• Identify and quantify emerging opportunities for innovation and strategic investment based on new industry’s requirements.
• Present strategic recommendations and insights to senior executives, advocating for data-driven business and investment decisions.
• Engage with key customers and lead the efforts of customer requirements gathering and validation throughout the product and solution development processes.
• Embrace a customer-first and result-oriented mindset, bringing a “can do” attitude to the team.
• Collaborate with global cross-functional teams including R&D, Manufacturing, Marketing and Sales to ensure effective execution of the growth strategy and successful market launches of new products and solutions.

Qualifications:

Based on that the candidate will identify emerging technology trends and application opportunities with the objective to develop impactful growth initiatives as well as product and solution roadmaps, and drive implementation of strategic plan to increase Keysight market share.

The candidate will have strong business acumen, strategic thinking, industry and business exposure, customer engagement skills, technical background and solid understanding in product lifecycle.

• Bachelor or Master degree in electrical engineering, computer engineering, communications engineering or equivalent.
• At least 5 years of relevant experience in strategic planning, business development, marketing or application engineering.
• Self-motivated, fast learner and results-driven with minimal supervision.
• Demonstrated ability to work in cross-functional teams and work effectively in a fast-paced, collaborative multi-disciplined environment.
• Excellent English written and verbal communication skills.
• Demonstrated skill and sustained interest in the disciplines listed below, with a deep understanding of market dynamics and technology trends.
• High-speed serial data interfaces in computer, mobile and/or memory devices, e.g. PCI Express, USB, MIPI or DDR.
• Ethernet and other datacenter interfaces for electrical and optical transmission.
• Experience with whole product lifecycle (proof of concept, design, prototype, verification, qualification, release)

Desired Qualifications:

• Several years of experience as business analyst, management consultant or in other strategic roles.
• Proven track record of balancing trade-offs in product definition between market need timeline and the creation of sustained differentiation from unique measurement capabilities.
• German language skills.
• Test & measurement experience.
• Additional business / economic degree.

Careers Privacy Statement

***Keysight is an Equal Opportunity Employer.***